Executive Trustee Member Bio

Sandie Foland, Baron Sign Manufacturing

Sandie was born in Mansfield, Ohio and transplanted at age 11 to Titusville, Florida - giving rise to Sandra (Sandie) growing up with Midwest ideas of becoming an entrepreneur. She attended Florida State University and then moved to San Francisco to join the marketing department of PIE Transportation, and later SeaTrain Container company where she met Jerry, a Navy veteran (husband of 45 years). Opportunity then took a turn to Europe with marriage and 12 years living in Genoa, Italy. Daughter Rachel was born in Italy in 1974. Rachel lives with husband Rob and 2-year old daughter in Peoria Illinois. In 1981, the opportunity to return to South Florida to form a company together as Baron Sign Manufacturing. After year-long research on type of business that would grow with the economy - even prior to computers and technology. Today, she celebrates 34 years as CEO, (February 17, 1983). Her daily task is to build on the name of Baron Sign Manufacturing to represent excellence in building and designing of custom interior, exterior and way finding signage for airports, hospitals, hotels, marinas, municipalities, retail and financial institutions.

It is no surprise to those who know Sandie that the company's strategic client relationships account for its 90% repeat business. What may surprise some is how Sandie, as a breast cancer and kidney cancer survivor drew on the strength of positive thinking to emerge stronger with more self confidence. That strength moved the business from $4.5M to a $9.5M company in 3 years after moving to the current facility in 2006.

During the recession, the business challenges meant cutting back to keep company solid to await change in business opportunities. In last 2 years the company is growing strong again. This year revenue is up 20% with a pipe line in projects for the next 12-18 months.

As a board member of the PBC Business Development Board, and past Chair, Sandie recognizes the efforts of Governor Scott in turning around business in Florida that is instrumental in small business growth, quoting "Let's get to Work" that was chanted during the campaign.

AND we are all doing that at BARON! Adding 8 new employees this year... to our team of skilled tradesmen.

Florida Medical Centers - Board of Directors 2014-Current
Early Learning Coalition - Executive Board 2014-Current
Northern Palm Beach County Chamber - 1998 - Current; Board Member 1999-2001; 2014-Current
Executives Association of the Palm Beaches - Since 1987; Founding member and Past President
PBC Business Development Board - Since 1992 - Chairman 2000-2001; Board member since 1997
PBC Board of Advisors - To Building a More Perfect Union - Board of Advisors 2005-2007
Construction Association of South Florida - Current member
Associated Builders and Contractors - Current member
Riviera Beach Business Council (NPB Chamber) Founding board member
Missing & Exploited Childress - Adam Walsh Foundation since 1998 - Board member 1998-2001
FAU North Campus Advisory Board - 2000-2002; Executive Board 2000-2002
Beautiful Palm Beaches, Inc. - Executive Board 1998-1999
School Board of PBC-Minority Council Founding member '90; Community Network Committee 1998-99
HUB-Zone National Council - Washington DC Board of Directors 2002